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The administration has presented the visual identity for GBR, constituting a notable stride in its plans to take the railways back into state hands.

An National Colour Scheme and Iconic Symbol

The new design features a red, white and blue design to mirror the UK flag and will be used on GBR trains, at stations, and across its website and app.

Notably, the logo is the recognisable double-arrow logo currently used by National Rail and originally introduced in the 1960s for British Rail.

A Introduction Plan

The implementation of the design, which was created in-house, is expected to take place over time.

Travellers are expected to start noticing the newly-branded trains across the national network from the coming spring.

During the month of December, the branding will be displayed at key stations, including Leeds City.

The Path to Nationalisation

The legislation, which will enable the formation of GBR, is currently moving through the House of Commons.

The administration has said it is taking control of the railways so the system is "run by the public, operating for the public, not for profit."

The new body will consolidate the running of train services and tracks and signals under a single organisation.

The government has claimed it will unify seventeen separate bodies and "reduce the notorious red tape and lack of accountability that continues to plague the railways."

App-Based Features and Existing Public Control

The rollout of Great British Railways will also involve a comprehensive mobile application, which will enable users to see schedules and book tickets absent additional fees.

Disabled users will also be have the option to use the application to book help.

A number of franchises had already been taken into public control under the outgoing administration, including Northern.

There are currently 7 operating companies now in public hands, accounting for about a third of journeys.

In the past year, c2c have been brought into public ownership, with further franchises anticipated to follow in the coming years.

Official and Sector Reaction

"The new design is more than a paint job," said the relevant minister. It symbolises "a new railway, casting off the problems of the previous system and focused entirely on delivering a proper passenger-focused service."

Rail representatives have welcomed the focus to enhancing the passenger experience.

"The industry will continue to collaborate with industry partners to ensure a smooth changeover to GBR," a senior figure added.